I don’t know about you, but as for me I hate picking out greeting cards.  First of all I’m immediately thrown into a tailspin when greeted by all those cards.   For a person with ADD seeing all those racks and racks and rows and rows of cards can become a major deterrent.   First I have to figure out which section I need to hone in on.  Then I need to start reading all those cards.  I know many
people love going to a card store, but for me this is an agonizing and daunting
task.

Being basically cheap I can’t see the need to spend over $3.00 for a greeting card.  So let’s eliminate everything bigger than 5 X 6 or anything that talks, sings or allows you to do the same.  Many times the 99¢ cards are just the perfect card and the right sentiment, but then I feel so cheap sending one that I’m feeling bullied into buying a more expensive card. 

Then there is the problem of finding the right sentiment.  Not everyone wants to come across gushy.  Maybe this person is not your sweetheart, or love or your life, or best friend.  Why can’t there be more middle of the road cards.  And to be perfectly honest, I am so tired of Maxine it’s time for her to retire. I usually look for the humorous cards but most of them are not that funny. 

What about a card for the ages?  Should you want to choose a specific age card,
I find these are limited in choice and usually not very much to my taste.  I do realize there are probably over 105 ages one could be celebrating and I‘m not foolish enough to think there should be 105 separate card categories so I can live with the milestone years.  I recently went looking for a 25^th wedding anniversary card and was unable to find more than one or two that were for a wife to give to a husband.  Now how many milestone wedding anniversaries are there? 
First, tenth, twenty-fifth, fiftieth and possibly seventy-fifth?  Why can’t the greeting card industry come up with more choices for the important events and eliminate some of the junk they put out there.

Almost done here, but as a pet owner (and who are  not these days?)  I would like to see more cards to and from pets.  I think there is an untapped market here that needs to be filled.  And before you come back at me with blank cards of which I am well aware, and they do have their place, I would like to see more thought and less gush in the card department.  I do care enough to send the very best but it has to reflect my thoughts and I am not sure that the greeting card companies are giving the public what they really want.